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Two New Book Chapters on Produtzung

I haven't yet had a chance to note my latest two book chapters on produsage here - both in German, and following on from conferences in Germany which I spoke at in 2008 and 2009:

Prosumer Revisited

The reader Prosumer Revisited, from the Prosumer Revisited conference which I attended earlier this year, contains my chapter "Vom Prosumenten zum Produtzer", which argues that the 'prosumer' is no longer a useful term to describe the changes in participation and content creation which are occurring today, and provides a concise overview of produsage, or Produtzung, as an alternative. Probably a little more clearly than I did in my conference presentation itself!

Remembering the Fall of the Wall

Twenty years ago to the hour I sat in an army bus of the (West) German Bundeswehr in the town of Dannenberg, stuck in a traffic jam caused by (East) German Trabis exploring their new-found freedom to travel. My unit was posted right on the border to the East, charged with listening in to radio communications of the East German and (more importantly) Soviet forces in the GDR, and we were on the way to our radio tower, but that morning we felt extremely redundant. Sitting in traffic that morning - a most unusual experience in sleepy Dannenberg -, stared at from below in our olive-green whale of a bus by the disbelieving eyes of our long-lost compatriots, remains my most vivid memory of the day after the Berlin Wall (and all of the walls separating the two German states) opened. Five years ago I published my memories of that time.

Blog Mapping and Beyond...

It's been a good week already - on Monday I've received notice that we've been successful with a major research grant application in this year's ARC Discovery round. The three-year project for which we're receiving $400,000 from the ARC, with my esteemed colleague Jean Burgess as the postdoc researcher, will extend the existing work on blog mapping which I've been engaged in for the past few years and take it to a new level - beyond capturing 'only' what happens in the Australian political blogosphere, we'll be working to get a much more comprehensive picture of Australian public communication online across blogs, Twitter, YouTube, Flickr, and perhaps even Facebook. None of this would be possible without the fantastic work of our colleagues Lars Kirchhoff and Thomas Nicolai at Sociomantic Labs in Berlin, incidentally, so a very big thanks to them for their massive contribution so far - we're looking forward to the next three years... Below is the abstract for the research project (and no doubt I'll post more about it here as we get going in early 2010) - and there are various articles and presentations covering our blog mapping efforts to date elsewhere on this site.

New Media and Public Communication:
Mapping Australian User-Created Content in Online Social Networks

Understanding the ways people contribute to and use the Internet for a wide range of purposes is important to Australia's future from both a social and an economic perspective. Effective, evidence-based policy depends on developing a vastly improved understanding of the current level of Australians' online activities and interests. This project provides crucial, detailed baseline data on the social, cultural and technological dynamics of Australian online public communication, which can inform further government initiatives to strengthen the country's digital economy and to maximise civic engagement through media participation.

Fighting Gender Stereotypes in the Polish Blogosphere

Milwaukee.
The next speaker at AoIR 2009 is Katarzyna Chmielewska, whose focus is on Polish-language blogs, especially by Polish women. In 2006, an advertising agency created a controversial public service advertisement in Poland that was featuring a hospital delivery room with a birthing scene during which a vacuum cleaner is born, to suggest that too often consumer lifestyles are preferred to having children; this was highly controversial in Poland and was seen as emblematic of the then ruling coalition's ultra-conservative 'family values'.

Political Discourse from Truth to Truthiness

Milwaukee.
The final keynote of AoIR 2009 is by Megan Boler, editor of Digital Media and Democracy: Tactics in Hard Times. She begins by noting the shared sense of aporia at the conference. What do we do as we face the rapidly changing environments of social media - do we feel let down by the Internet, do we daily have to renegotiate the changing visage of the Internet? Megan is particularly interested in exploring this in the context of war, and especially the war on terror - so much especially of the material produced from critical perspectives is dismissed as noise here, so how do we make what we feel is important audible and visible? (To illustrate this, Megan shows a video compiling the repetitive use of certain keywords - September 11, Saddam Hussein, war on terror, terrorism - by US leaders.)

Towards Blackberry Capitalism?

Milwaukee.
The next session at AoIR 2009 starts with Andrew Herman, who introduces the idea of 'Blackberry capitalism'. He notes the shift towards wireless Internet use in recent years; most US Internet users now access the Net wirelessly, for example, and trends are similar in many other countries. There is no distinction in much of the data between wireless and mobile uses, however; mobile Internet use entails some very different practices from mere wifi access. Mobile communication has similarly changed away from mere mobile telephony, of course; the possibilities of mobile communication have extended well beyond talking and texting, but don't simply converge with wireless Internet usage practices.

Blogging the Aftermath of Hurricane Katrina

Milwaukee.
Daisy Pignetti is the next speaker at AoIR 2009, and focusses on the post-Hurricane Katrina blogosphere. She calls this Disaster 2.0, with events such as the 11 September 2001 attacks on New York as Disaster 1.0 (a time when many users had substantial difficulty accessing the Internet, and had to employ smart, lateral strategies in order to work out what was going on). In the aftermath, citizens of the US came together online to share their stories and perceptions of the event, and this led to substantial change.

During Katrina, television coverage was substantially hindered by the catastrophe itself - journalists couldn't get to the scene of the event itself, due to the flooding, and at times said that they 'just didn't know' what was happening; the Net, by contrast, performed much better in covering the event and helping with emergency relief. For the New Orleans Times-Picayune, the paper's blog actually became the paper as the printed paper couldn't be delivered, of course; the site Katrina.com became an information centre for disaster relief, and many other such sites emerged as well. One site that was developed mapped the flooding depth onto Google Maps, in fact.

Bloggers as Opinion Leaders in the Transformation of Israeli Politics

Milwaukee.
Wow, it's the last day of AoIR 2009 already... This morning I'm in the session on blogospheres, which begins with Carmel Vaisman. Her interest is in how bloggers influence political contexts, beyond the conventional and somewhat clichéd framing of bloggers as citizen journalists or political activists - what she wants to do, then, is to track blogging practices in order to understand what political impact they may have. This is in the context of the Israeli blogosphere in this case (and Carmel is a political blogger herself in Israel, and in that role has been in contact with political organisations who are building connections to the political blogosphere).

Approaching the Networked Public Sphere

Milwaukee.
The next presentation at AoIR 2009 is by Hallvard Moe, who begins by noting that the public sphere is still a useful concept It exposes us to expressions, opinions, and perspective we would not otherwise have chosen in advance, and provides a range of common experiences for citizens. But how do online media impinge on this - do they segment and polarise the public sphere (as suggested by people like Cass Sunstein), or provide more connections between and access to different ideas (as per Yochai Benkler's networked public sphere)?

Themes in French Political Blogging during 2009

Milwaukee.
The final speaker this morning at AoIR 2009 is my PhD student Tim Highfield, who focusses on the French blogosphere and uses much the same methodology as in our joint paper. His work focusses on a dataset of French blog and mainstream news media posts from some 450 sites throughout 2009, and out of this identifies what events and topics are driving discussion. Sites in his sample were identified through searches on relevant search engines as well as on specialist blog aggregators such as the French Linkfluence.

Overall, this particular study, which focusses on blogs, now takes in some 23000 posts from 148 active blogs over 221 days, out of some 165,000 posts when you also include the mainstream news media. Because the French political environment is multi-party, these blogs cluster into a number of groupings, rather than just a broad 'left' and 'right' category.

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